The 9 Best Soft Coolers for On-the-go Refreshments, Tested and Reviewed

The 9 Best Soft Coolers for On-the-go Refreshments, Tested and Reviewed

Looking for the best soft cooler for your next adventure? We've rigorously tested and reviewed nine top contenders, assessing their ice retention, portability, and durability. From beach trips to picnics, our guide helps you find the perfect on-the-go refreshment solution. Discover which portable cooler kept drinks coldest and offered the most convenient features in our comprehensive analysis. Find your ideal soft sided cooler today!

Keeping your drinks and snacks cold while you're on the move is essential for enjoying outdoor adventures, picnics, sporting events, and more. Hard coolers are great, but sometimes you need something more portable and lightweight. That's where the best soft coolers come in. We've put numerous soft-sided coolers to the test, evaluating their insulation, durability, ease of use, and portability to bring you our top picks for keeping your refreshments perfectly chilled wherever you go.

What to Look for in a Soft Cooler

Before diving into our recommendations, let's discuss the key features to consider when choosing a soft cooler bag:

  • Insulation: The primary function! Look for coolers with thick insulation (closed-cell foam is ideal) to maximize ice retention.
  • Capacity: Consider how much you typically need to carry. Soft coolers range in size from small lunch bags to large models that can hold several dozen cans.
  • Durability: The material should be tear-resistant and waterproof. Reinforced stitching and durable zippers are crucial for longevity.
  • Portability: Look for comfortable carrying straps or handles. Some soft coolers even have backpack straps for hands-free carrying.
  • Leakproofness: Essential for preventing spills in your car or bag. Welded seams and waterproof zippers are key.
  • Ease of Cleaning: Spills happen! Choose a cooler with an easy-to-clean interior lining.

Our Top 9 Soft Cooler Picks

Here are our top picks for the best soft coolers, based on rigorous testing and real-world use:

Cooler NameCapacityKey FeaturesProsConsOur Verdict
Yeti Hopper Flip 1818 cans + iceDryHide Shell, ColdCell Insulation, Leakproof ZipperExcellent ice retention, extremely durable, comfortable carrying handle.Expensive, heavy when full, zipper can be stiff.The gold standard for soft coolers, offering unmatched performance and durability.
RTIC Soft Pack 3030 cans + iceHigh-density insulation, puncture-resistant liner, wide mouth opening.Great ice retention, more affordable than Yeti, durable construction.Zipper can be difficult to open/close, less refined design than some competitors.A solid performer at a more accessible price point. Excellent for day trips.
IceMule Pro XX-Large33 litersBackpack cooler, welded seams, IM AirValve for insulation adjustment.Hands-free carrying, excellent for hiking, durable and waterproof.Can be bulky when full, requires practice to pack efficiently.The best backpack soft cooler for outdoor adventures where you need to keep your hands free.
Hydro Flask Day Escape Soft Cooler Pack 26L26 litersLightweight, welded seams, food-grade liner, comfortable backpack straps.Stylish design, comfortable to carry, easy to clean, good insulation for its weight.Less ice retention than some thicker-insulated coolers, higher price.A stylish and comfortable option for day trips and picnics. Prioritizes portability.
Polar Bear Coolers Nylon Series24 cans + iceHigh-density insulation, durable nylon shell, folds flat for storage.Excellent ice retention, folds down easily, more affordable than premium brands.Less durable than some premium options, may not be fully waterproof.A great value choice for those who need good ice retention and easy storage.
Engel HD30 Waterproof Soft Cooler30 cans + iceWelded seams, waterproof zipper, durable construction, antimicrobial liner.Completely waterproof, excellent insulation, easy to clean.Expensive, zipper can be stiff.An excellent choice for boating, kayaking, or any activity where water resistance is paramount.
Coleman Soft Cooler Bag9-16 cans depending on the size you chooseHeat-welded seams prevent leaks; Insulated to keep food and drinks coldAffordable option, and can keep your things insulated for a period of time.Not as good as other coolers, it doesn't work as well as the others.Good if you want to go cheap.
TOURIT Cooler Backpack 30 Cans Insulated Backpack Cooler30 cans + iceThis Cooler Backpack is made of high quality tear resistant fabric with padded, adjustable straps for maximum comfort, making it easy to carry a full load.It is a high quality tear and water resistant fabric, this cooler is ideal for sports and hiking.It's not going to keep items as cold as other items in the list.Good option for the price.
Lifewit 32-Can Large Cooler Bag Insulated Picnic Bag32 cansEquipped with premium insulated material and Leakproof PEVA liner, the upgraded insulated cooler bag keeps food and drinks cool or warm for more than 16 hours.Keeps drinks cold for over 16 hours, and allows you to have enough storage.Does not hold the cold as well as some of the higher quality options in the list.Ideal for picnics or if you need extra storage.

Tips for Maximizing Ice Retention in Your Soft Cooler

To get the most out of your soft cooler and keep your contents colder for longer, follow these tips:

  • Pre-chill the cooler: Before packing, place a few frozen water bottles or ice packs inside to cool down the interior.
  • Use ice packs or frozen water bottles: They melt slower than loose ice and won't turn your food soggy.
  • Pack strategically: Place ice packs/bottles at the bottom and top of the cooler. Pack drinks and food tightly to minimize air space.
  • Minimize opening: Every time you open the cooler, you let warm air in. Plan ahead and grab everything you need at once.
  • Keep it out of direct sunlight: Sunlight heats up the cooler, reducing its ice retention. Store it in the shade whenever possible.

Final Thoughts

Choosing the right soft cooler depends on your individual needs and priorities. Whether you're looking for ultimate ice retention, hands-free portability, or a budget-friendly option, there's a soft-sided cooler on this list that's perfect for you. Consider your typical use case, budget, and desired features to find the best soft cooler to keep your refreshments cold and enjoyable on the go.

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